Although we are in the depths of the biggest economic crisis in decades the sale of ebikes in The Netherlands is on the rise. Despite prices of € 1,900 per electric bike, the Dutch keep purchasing electric bikes in record-breaking numbers. In the first three quarters of 2008 sales were reportedly up 52% in value and 35% in volume
BOVAG, the Dutch dealer association released statistics at its annual Congress showing electric bike sales in the Netherlands will end at 120,000 units with a share of 10% of the total bicycle market. Up from 89,000 units in 2007 and 45,000 in 2006.
Bike shops across Holland are showing steady increases in electric bike sales. The Dutch Dealer association said yesterday that electric bikes currently account for 29% of the turnover made in the whole Dutch two-wheeler sector that next to the sale of new bikes and P&A also includes the sale of mopeds and scooter
Because of the boom in electric bikes the sale of regular bikes in the 700 to 900 euro (retail) price bracket suffered in 2008. However, cheaper prices bikes in the 500 to 700 euro segment managed to increase in market share.
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